Location Based Experience
Warner Bros.
Warner Bros. Studio Tour Hollywood, Stage 48
year
2016
capabilities
Warner Bros needed a truly memorable experiential finale to its Studio Tour Hollywood. TAIT took on the challenge of designing the 25,000-square-foot Stage 48: Script to Screen—an interactive showcase that offers a deep dive into the world of filmmaking.
Stage 48: Script to Screen covers the entire production lifecycle, from screenwriting to post-production. Touchscreens allow visitors to watch original screen tests from classic movies, and get up close with original costumes and props from classics like Casablanca and The Dark Knight. Would-be stars can record their own video on the original Central Perk set from Friends. In the post-production area, visitors can get to grips with CGI by flying a witch's broom in a green-screen studio.
TAIT’s work included master planning, strategic development, and integrating cutting-edge technical, lighting, and audio solutions to create a dynamic visitor experience. We managed everything from concept development to on-site installation, ensuring that every aspect of the exhibit was engaging and informative.
This immersive Stage 48 has enriched the Warner Bros. Studio Tour by fostering a deeper appreciation for the complexities of film and television production—making it a must-see for avid fans and aspiring stars alike.
Credits
produced by
Thinkwell, now tait
Octagon Worldwide, Inc.
Marriott Rockefeller Center
Fernbank Museum